Mission • Vision • Values

We design for players and empower creators

At iGamel XYZ, we combine systems thinking and visual storytelling to build worlds that feel alive.

Our mission

To amplify creativity in interactive entertainment by delivering concept art, design systems, and narrative building blocks that help teams ship delightful, player‑centric experiences.

Our vision

A future where ethical design, accessibility, and diverse voices shape the next generation of games and digital culture. We see design as a shared language between teams and players.

Our values

  • Creativity: we explore, prototype, and iterate with purpose.
  • Passion for games: we learn from play and honor player agency.
  • Innovation in design: we build modular systems that scale.
Team collaborating on game concepts

Team

Team member 1

Elena Park

Creative Director

Elena leads visual direction and sets the bar for cohesive art pipelines across titles.

Team member 2

Mila Ivanova

Lead Concept Artist

Mila shapes the early mood with exploration sketches and style frames.

Team member 3

Alex Chen

Design Systems Engineer

Alex turns design language into usable components and UI kits for teams.

Team member 4

Sara Gomez

Narrative Designer

Sara builds lore frameworks and story beats that support gameplay loops.

Team member 5

Mark Johansson

Illustrator

Mark creates key art and marketing illustrations that communicate vision.